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GM Expands Scope of Military Discount Program

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Militrary DiscountGenerous discounts expanded to include more than 23 million veterans. Beginning Nov. 3, 2015 through Jan. 4, 2016, more than 23 million veteran U.S. military personnel and their spouses can join active duty, reserved and retired service personnel in receiving the GM Military Discount at an eligible Chevrolet, Buick and GMC models.

Generous discounts expanded to include more than 23 million veterans. Beginning Nov. 3, 2015 through Jan. 4, 2016, more than 23 million veteran U.S. military personnel and their spouses can join active duty, reserved and retired service personnel in receiving the GM Military Discount at an eligible Chevrolet, Buick and GMC models.

“As current and former members of our armed forces celebrate Veterans Day and the holidays with their families, we want to show our appreciation for their service,” said Steve Hill, GM vice president of U.S. sales and service. “Working with key partners like Building for America’s Bravest, Hiring Our Heroes, and the Achilles Freedom Team, we hope to do even more to continue GM’s 100-year legacy of commitment to the brave men and women of the U.S. military.”

First offered in 2008, the GM Military Discount features pricing below the suggested retail price for eligible vehicles. Typically, the program is available only to active-duty, reserves, retirees and veterans and spouses within a year of discharge. The expanded program extends the discount to regardless of separation date.

To learn more, visit gmmilitarydiscount.com or ChevySalutes.com.

GM military support

The GM Military Discount is one way GM continues to support the U.S. military. Forged when its factories were transformed into the Arsenal of Democracy during World War II, GM’s commitment to hiring and helping veterans is stronger than ever.

  • In 2015, GM was recognized by I. Jobs, Military Spouse, Military Times and the State of Michigan for strong support of its more than 5,000 employees who are veterans
  • As a national supporter of Hiring Our Heroes, GM has helped organize more than 900 job fairs where partner companies have hired more than 500,000 veterans since 2012.
  • Through ongoing support of the Achilles Freedom Team and Building for America’s Bravest, GM helps the most seriously wounded veterans recover.

Military Discount

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Military MonthGM Salutes Veterans During Military Appreciation Month

In honor of Military Appreciation Month, all active, reserve, retired and veteran military – regardless of separation date – can receive the GM Military Discount at on eligible Chevrolet, Buick and GMC vehicles now through the end of June 2015.

Many members of our community have a connection to the military. We’re honored to show our gratitude to the men and women of the U.S. Armed Forces, who are currently serving and have previously served our country.

More than 40,000 active and veteran service members took advantage of the GM Military Discount last year, and GM is again offering the most comprehensive military pricing program of any automaker to all 22 million active and veteran service members from all branches: U.S. Air Force, Army, Navy, Marines, National Guard and Coast Guard – and their spouses – during May and June 2015.

First offered in 2008, the GM Military Discount Program features pricing below the Manufacturer’s Suggested Retail Price for eligible vehicles. The expanded eligibility makes it the most comprehensive military purchase program in the auto industry through June 30, 2015. The discount can be combined with most other current incentives being offered. Current USAA Insurance members are also eligible for an additional $750 discount.